Last updated: 03/18/2025
Axiom Axiom Product Administration Inc.and/or our subsidiaries and affiliates (collectively, “Axiom”, “us”, “our”, or“we”) are committed to user privacy. We understand that you care about how your personal information is used and shared, and we take your privacy seriously. This Privacy Policy explains how information about you is collected, used and disclosed by Axiom when you (A) visit an Axiom-owned website, includingaxiomadmin.com, axiomproducts.com, revkeyprotect.com, and any other websites that include a link to this Privacy Policy (collectively, the “Websites”), (B) download or use our mobile application(s) (the “App”) (C) join our marketing campaigns and promotions, (D) receive our emails, or (E) fill out any survey or questionnaire or otherwise engage in any communications or interactions with us online and in some offline circumstances (collectively, the “Platform”). For Terms of Use and Privacy Policy information regarding our technology software provided by our affiliate, AxiomConnected LLC, visit axiomconnected.com/privacy.
Please read this policy carefully to understand our policies and practices regarding your information and how we treat it.
Please note that this PrivacyPolicy does not apply to third party websites, applications, and services, including but not limited to, Facebook, Twitter, Pinterest, and You Tube (“Third Party Services”), which we do not own or control, even if you access them through our Platform. We encourage you to carefully review the privacy policies of any Third Party Services you access, so that you know how they will use your information.
We reserve the right to update the Privacy Policy at any time, and those changes will be posted here. Please review our Privacy Policy from time to time, so you are aware of its terms. We will note the last updated date of the latest version of our Privacy Policy atthe top of this Privacy Policy. Your continued use of the Platform following posting of changes constitutes your acceptance of such changes.
The following are categories (with non-exhaustive examples) of personal information we may collect about you:
Categories
Examples
Individual Identifiers and Demographic Information
Contact information, such as name, mailing address, email address, and phone number.
Account information, such as the username and password you provide when you register for an account.
Online identifiers, such as IP address and mobile device ID.
To Provide the Platform and Our Products and Services
Research and Development
For Compliance, Fraud Prevention, and Safety
Interest-Based Advertising.
Direct Marketing
To Comply with Laws and Regulations
To Promote Our Business
Geolocation Data
Precise geolocation, which we will collect if you choose to share your location when using the App.
To Provide the Platform and Our Products and Services
For Compliance, Fraud Prevention, and Safety.
To Comply with Laws and Regulations
Commercial Information
Asset information, such as details about the asset for which you want to purchase a protection plan (i.e., year, make, model, odometer/hours, weight class, length, engine size, purchase price, line of business (personal/commercial), intended use (rideshare), VIN and VIN-related data, information relating to a support or service issue, recall information, warranty information, and lienholder/loan information).
Warranty information related to your asset(s), such as purchase data, contract purchase price/payment, term, coverage level, and deductible.
Claim information, such as claim data, claim number, details of claim, claim status, claim paid amounts, financial information (such as loan status, lienholder, and last payment), and other claim-related information.
Preferences, such as your marketing or communication preferences.
Communications, such as information associated with inquiries you submit to us and any feedback you provide.
Payment information, such as bank account information or payment card data and billing address.
To Provide the Platform and Our Products and Services
Research and Development
For Compliance, Fraud Prevention, and Safety
Interest-Based Advertising
Direct Marketing
To Comply with Laws and Regulations
To Promote Our Business
Internet or Network Activity
Device information, such as computer and mobile operating system, operating system type and version number, wireless carrier, manufacturer and model, browser type, screen resolution, general location information such as city, state, or geographic area, and other device information collected automatically.
Online activity information, such as linking pages, pages or screens viewed, time spent on a page or screen, navigation paths between pages or screens, information about activity on a page or screen, access times, duration of access, and other online activity information.
To Provide the Platform and Our Products and Services
Research and Development
Interest-Based Advertising
Direct Marketing
To Promote Our Business
In addition to the categories described above, we may also collect the following categories of personal information about certain business partners, such as our agents and sellers:
Additional Categories
Examples relevant to certain of our business partners
Purpose of Collection
Sensitive Personal Information
Agent or seller onboarding information, such as financial information, Social Security number, driver’s license number, and other information we may request to perform background checks, review applications, support our compliance activities, and onboard our agents and sellers.
Tax information from certain affiliate network partners, such as Social Security number, ITIN, and EIN.
To Provide the Platform and Our Products and Services
For Compliance, Fraud Prevention, and Safety
To Comply with Laws and Regulations
Professional or Employment-Related Information
Agent or seller employment information, such as title, employment history, education, job qualifications, current or past job history, and other professional or employment-related information.
To Provide the Platform and Our Products and Services
For Compliance, Fraud Prevention, and Safety
To Comply with Laws and Regulations
We may collect personal information about you from the following categories of sources:
Personal Information You Provide. We collect personal information that you provide to us, such as in the following scenarios:
• Information you provide when you communicate with us. If you contact us by phone, email, live chat, Contact Us form, social media, or by some other means (either through our Platform or through Third Party Services), we collect the personal information that you provide.
• Information you provide by filling out forms, registering an account, or otherwise on our Platform. This includes information provided at the time of registering to use our Website, subscribing to or ordering any products or services through our Platform, posting material and/or user contributions, or requesting further services or assistance.
Third Parties. We may receive or collect personal information about you from third parties, such as:
• Third Party Services. Our Platform may provide integrations with or contain links to Third Party Services. If you link to any Third Party Services from our Platform (such as when you connect a Third Party Service to create an account on the Platform), we may collect some information about your use of the Third Party Service. We will only be able to collect the information if you’ve authorized the Third Party Service to provide us with that information or if you’ve made the information public. Additionally, if you mention us through your Third Party Service, we may collect information and content related to your comment that is publicly available. If you wish to limit the information available to us, you should be sure to manage the privacy settings of your Third Party Services. One thing we will never store is your Third Party Services password.
• Service Providers and Business Partners. We may collect personal information about you from our service providers and business partners, such as car dealerships, vehicle service providers, data licensors, public sources, advertising partners (including affiliate network partners that help direct potential customers to our Platform), and background check providers.
• Related Companies. We may receive personal information about you from our affiliates, subsidiaries, and other related companies.
Personal Information Collected Automatically. We, our service providers, and our business partners may automatically collect information about you, your computer or mobile device and your activity over time on our Platform and other sites and online services. For example, whenever you interact with our Websites, we may automatically receive and record information on our server logs from your browser including the online identifiers, device information, and online activity information described in the chart above.
We use cookies and similar technologies to facilitate our automatic data collection, such as:
• Cookies. “Cookies” are identifiers (text files) we store on your local browser or hard drive of your computer or mobile device that allow us to recognize your browser, store information or settings in your browser, or provide us with certain information about you, such as how and when pages in our Website are visited and by how many people. You may be able to change the preferences on your browser to prevent or limit your computer or other device’s acceptance of cookies, but if you do this you may be unable to access and/or use certain parts or features of our Platform. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Websites.
• Other technologies such as “log files,” “pixel tags” or “web beacons”. When you access our Platform, our servers automatically record information sent from your browser, which may include the online identifiers, device information, and online activity information described in the chart above (such as your web request, IP address, domain names, referring Uniform Resource Locator, browser type, browser language, and operating system; the date and time of your request and access; and cookies that may uniquely identify your browser). We may combine information collected automatically with other personal information we have collected about you in a manner that enables us to trace this information to an individual user. In addition, pages of our Websites, App and our emails may contain small electronic files known as web beacons (also referred to as “clear gifs,” “pixel tags,” and “single-pixel gifs”) that permit us, for example, to count users who have visited those pages or opened an email and for other related statistics(for example, recording the popularity of certain Website content and verifying system and server integrity).
• Software Development Kits. Software development kits, or SDKs, are third-party computer codes used in connection with the App for a variety purposes, including to provide analytics regarding your use of the App, to integrate with Third Party Services, to add features or functionality to the App, or to facilitate online advertising. SDKs may enable third parties to collect information directly via the App.
Our service providers and advertising partners may use cookies alone or in conjunction with web beacons or other tracking technologies to collect personal information about you when you use our Platform and about your online activities over time and across different websites and other online services.
We use personal information that we collect from and/or about you for the following purposes and as otherwise described in this Privacy Policy or at the time of collection:
To Provide the Platform and Our Products and Services. We may use your personal information to:
• provide and operate our Platform and our business;
• deliver our content, products, and services to you and allow you to review our services;
• create and maintain your account or profile or registration for the Platform or our events, products, and services;
• monitor and improve your experience on the Platform;
• provide you with customer support and communication and review and respond to your requests;
• communicate with you about the Platform and send you notices about your account, which may include expiration and renewal notices;
• review and assess your asset for a protection plan;
• monitor your claims;
• process your transactions, send you invoices, and monitor your subscriptions; and
• enable security features of the Platform, such as by sending you text messages to authenticate or verify your account and remembering devices from which you have previously logged in.
Research and Development. We may use your personal information for research and development and analytical purposes, which may include generating and analyzing statistics about your use of the Platform for performance improvements, research, testing, developing new features, functionality, providing services, and other business purposes. As part of these activities, we may create aggregated, de-identified, or other anonymous data from personal information we collect. We transform personal information into anonymous data by removing information that makes the data personally identifiable to you. We may use this anonymous data and share it with third parties for our business purposes, including to analyze and improve thePlatform and promote our business.
For Compliance, Fraud Prevention, and Safety. We may use your personal information and disclose it to law enforcement, government authorities, and private parties as we believe necessary or appropriate to: (a) maintain the safety, security, and integrity of our Platform, products and services, business, databases and other technology assets; (b) protect our, your or others’ rights, privacy, safety or property (including by making and defending legal claims);(c) audit our internal processes for compliance with legal and contractual requirements and internal policies; (d) enforce the terms and conditions that govern the Platform; and (e) prevent, identify, investigate and deter suspicious, fraudulent, harmful, unauthorized, unethical or illegal activity, including cyberattacks and identity theft.
Interest-Based Advertising. We may work with Third Party Services and advertising partners to help us advertise our business and to display ads on our Platform and other websites.These companies may use cookies and similar technologies over time across our Platform and other sites and services or your interaction with our emails, and use that information to serve ads that they think will interest you or touse hashed customer lists that we share with them to deliver ads to you and to similar users on their platforms. You can learn more about your choices for limiting interest-based advertising in the “Your Choices” section below.below.
Direct Marketing. We may use your personal information to send you Axiom-related marketing information, service recommendations and other non-transactional communications about us and our affiliates and partners, including information about our Platform, promotions or events. You may opt-out of our marketing communications as described in the “Your Choices” section below.
To Comply with Laws and Regulations. We may use your personal information as we believe necessary or appropriate to comply with applicable laws, lawful requests, and legal process, such as to respond to subpoenas or requests from government authorities.
To Promote Our Business. We may use and publicly disclose personal information of our agents and dealers aspart of Axiom PR and social media releases to promote our business or for other marketing/joint marketing purposes.
With Your Consent. In some cases we may specifically ask you for your consent to collect, use, or share your personal information, such as when required by law.
We may disclose personal information as follows or as otherwise described in this Privacy Policy or at the time of collection:
• To contractors, service providers and other third parties we use to support our business. We may share personal information with companies and individuals that perform services on our behalf or help us run our business, including companies that provide website development, hosting, payment processing, billing services, database management, website analytics, marketing, and other services.
• To our underwriters. We may share your personal information with the companies that underwrite our protection plans and other products or services we offer.
• To third party affiliate network partners. We may share personal information with affiliate network partners that help us send marketing information, service recommendations and other communications about us and other members of the network.
• To business transaction participants. We may share personal information with a buyer or other successor in the event of a merger, potential buyer, or other third parties in connection with any business transaction (or potential transaction) involving a merger, divestiture, restructuring, reorganization, dissolution or other sale or transfer of all or any portion of Axiom’s assets, whether as a going concern or as part of bankruptcy, liquidation or similar proceeding.
• To regulators, authorities, law enforcement, and third parties. We may disclose personal information as part of any regulatory audits or compliance activities, or to comply with any court order, law or legal process, including to respond to any government or regulatory request. We may also disclose your personal information when we believe disclosure is appropriate to comply with the law or respond to a court order or subpoena; to prevent or investigate a possible crime, such as fraud or identity theft; to protect the rights, property or safety of ourselves or others; or for the compliance and protection purposes described above in the section titled “How We Use PersonalInformation” (including exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction).We reserve the right to report to appropriate law enforcement, governmental authorities and other third parties any activities that we, in good faith, believe to be harmful or unlawful, with or without providing notice to you.
• To professional advisors. We may share your personal information with persons, companies, or professional firms providing Axiom with advice and consulting in accounting, administrative, legal, tax, financial, debt collection, and other matters.
• To related companies. We may share your personal information with our subsidiaries and affiliates in connection with the Platform and our business.
• To advertising partners. We may also share personal information collected about you with third parties who we partner with for advertising campaigns, contests, special offers, or other events or activities in connection with our Platform. These advertising partners may collect information about your activity on the Platform and other online services to help us advertise our products and services.
We will not otherwise distribute, sell, rent, transfer, or otherwise disclose your Personal Information to any third party, except as provided for in this Privacy Policy or with your consent.
We take your privacy seriously. Therefore, we use reasonable efforts to take several security measures to help keep your personal information safe, including procedural and technological measures. Please be aware that, although we endeavor to provide reasonable security for information we process and maintain, no security system can prevent all potential security breaches and no method of transmission over the internet, or method of electronic storage, is fully secure. Therefore, we cannot guarantee the absolute security of the information that we collect.
In this section, we describe the rights and choices available to all users.
Managing Your Account Information. If you have created an account, you can access, review, correct, edit, or remove your account personal information and related content by logging into thePlatform and visiting your account profile page. Please note, deactivating your account may not permanently delete, erase or remove your personal information, and such personal information may still be stored by us unless you also contact us regarding your request to remove, delete or erase such information.
Opt-Out of Direct Marketing Emails. If we have sent you a promotional email, you may unsubscribe via the method provided in the email communication or you may send us a return email asking to be omitted from future email distributions.
Cookies. Most browsers let you remove and/or stop accepting cookies from the websites you visit. To do this, follow the instructions in your browser’s settings. Many browsers accept cookies by default until you change your settings.If you do not accept cookies, however, you may not be able to use all functionality of the Platform and our Website may not work properly. For more information about cookies, including how to see what cookies have been set on your browser and how to manage and delete them, visit www.allaboutcookies.org.
Advertising Choices. You can limit the use of your information for interest-based advertising by blocking third-party cookies in your browser settings, using browser plug-ins/extensions, and/or using your mobile device settings to limit the use of the advertising ID associated with your mobile device. You can also opt out of interest-based ads from companies participating in the following industry opt-out programs by visiting the linked websites: the Network Advertising Initiative(http://www.networkadvertising.org/managing/opt_out.asp) and the DigitalAdvertising Alliance (optout.aboutads.info). Users of our App may opt-out of receiving targeted advertising in mobile apps through participating members of the Digital Advertising Alliance by installing the AppChoices mobile app, available at https://youradchoices.com/appchoices, and selecting the user’s choices. The opt-out preferences described here must be set on each device and/or browser for which you want them to apply. Please note that we also may work with companies that offer their own opt-out mechanisms or do not participate in the opt-out mechanisms described above, so even after opting-out, you may still receive some cookies and interest-based ads from other companies. If you opt-out of interest-based advertisements, you will still see advertisements online but they may be less relevant to you.
Do Not Track. Some browsers may be configured to send “Do Not Track” signals to the online services that you visit. We currently do not respond to “Do Not Track” or similar signals. To find out more about “Do Not Track,” please visithttp://www.allaboutdnt.com.
Declining to Provide Information. We need to collect personal information to provide certain services. If you do not provide the information requested, we may not be able to provide those services.
Axiom is headquartered in theUnited States, and we have affiliates and service providers in the UnitedStates and other countries. Your personal information may be collected, used, and stored in the United States or other locations outside of your home country. Privacy laws in the locations where we handle your personal information may not be as protective as the privacy laws in your home country. By providing your personal information, where applicable law permits, you hereby specifically and expressly consent to such transfer and processing and the collection, use, and disclosure set forth herein or in any applicable terms of service.
The Platform may contain links to other websites or Third Party Services.These links are not an endorsement of, or representation that we are affiliated with, any third party. In addition, our content may be included on web pages or online services that are not associated with us.We do not control third party websites or online services, and we are not responsible for their actions. Other websites and services follow different rules regarding the collection, use and sharing of your personal information.
We are committed to protecting the privacy of children and encourage parents and guardians to take an active role in their children’s online activities and interests. Our Platform is not directed to children or designed to attract them. You must be at least 16 years of age to use our Platform.We do not knowingly collect, use, or disclose personal information about users that are under 16 years of age.
Certain U.S. states, including California, New Hampshire, and New Jersey, provide users with additional rights under their privacy laws. This section applies only to residents of those states (whose laws are in effect) and provides additional information regarding how we process personal information of such residents, and their privacy rights under applicable law. For purposes of this section, “personal information” means “personal data” or“personal information” as such term is defined under applicable state privacy law but does not include information exempted from the scope of such law.
Personal Information That We Collect, Use, and Disclose. The categories of personal information we collect, or have collected in the 12months preceding the “Last Updated” date of this Privacy Policy, and the purposes for which we collect and use such information are listed in the section above titled “Personal Information We Collect.” The sources of collection are described in the section above titled “Sources of PersonalInformation.” Further descriptions of the identified purposes are described in the section titled “How We Use Personal Information.” The categories of third parties with whom we may share personal information are described in the section titled “How We Share Personal Information.”
SensitivePersonal Information. We also collect, or may have collected about you in the preceding 12 months, the following categories of sensitive personal information, each as further described in the section titled “Personal Information We Collect”: Geolocation Data and Sensitive Personal Information. We may collect these categories of personal information directly from you, and from other third parties as further described in the sections titled “PersonalInformation We Collect” and “Sources of Personal Information.” We may use or disclose this sensitive personal information as further described in each respective category in the section titled “Personal Information We Collect,”and for the specific business and commercial purposes described in the section titled “How We Use Personal Information.”
How Personal Information is Disclosed, “Sold,” or Used for “Sharing/TargetedAdvertising.” Each of the categories of personal information listed in the “Personal Information We Collect” section above is disclosed, or may have been disclosed in the 12months preceding the “Last Updated” date of this Privacy Policy, to operate our business or for another business purpose as described in this Privacy Policy or at the time of collection to the parties identified in the section titled “HowWe Share Personal Information.”
We may (or have in the 12 months preceding the “Last Updated” date of this Privacy Policy)also “sell” your personal information to a third party in exchange for monetary or other valuable consideration, or process it for “sharing” / “targeted advertising” in the manner described in the sections above titled, “Interest-BasedAdvertising” and “Direct Marketing” each as further detailed in the table below. For a description of the categories of third parties mentioned in the table, see the section titled, “HowWe Share Personal Information.” We do not knowingly “sell” or use for “sharing”/“targeted advertising” the personal information of consumers under 18 years of age. To exercise your right to opt out of “sales”or “sharing”/“targeted advertising,” see “How to Exercise Your Privacy Rights” below.
Categories of Personal Information “Sold” or Used for “Sharing”/“Targeted Advertising”
Individual Identifiers and Demographic Information
Advertising Partners.
Internet or Network Activity
Advertising Partners
Retention of Personal Information. We will retain each of the categories of personal information listed above for as long as necessary to fulfill the purpose of collection, including for the purposes of satisfying any legal, accounting, or reporting requirements, to establish and defend legal claims, for fraud prevention purposes, or as long as required to meet our legal obligations. To determine the appropriate retention period for personal information, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure of your personal information, the purposes for which we process your personal information and whether we can achieve those purposes through other means, and the applicable legal requirements.
Your Privacy Rights. As a resident of certain states, in addition to the rights described in the “YourChoices” section above, you have some or all of the rights listed below. However, these rights are not absolute, and in certain cases we may not be able to respond to your request, such as when a legal exemption applies or if we are not able to verify your identity.
• Know. You can request that we confirm whether we process your personal information and to describe how we have collected and used your personal information, including:
- The categories of personal information that we have collected.
- The categories of sources from which we collected personal information.
- The business or commercial purpose for collecting, selling, or sharing personal information.
- The third parties with whom we disclose personal information.
• Access. You can request to obtain a copy of personal information in a portable and, to the extent technically feasible, readily usable format.
• Delete. You can ask us to delete the personal information that we have collected from or about you.
• Correct. You can ask us to correct inaccurate personalinformation that we maintain about you.
• Opt-out of “sales” and “sharing” / “targeted advertising.” If we “sell” or use your personal information for “sharing” / “targeted advertising,” you can opt-out.
• Nondiscrimination. You are entitled to exercise the rights described above without receiving discriminatory treatment
How to Exercise Your Privacy Rights. You mayrequest to exercise the privacy rights described above as follows:
• Right to know/access, delete, correct. You can request to exercise know, access,deletion, or correction rights by:
- Visiting Your Privacy Rights; or
- Calling 844-252-0937
• Right to opt-out “sales” or “sharing” / “targeted advertising” relating to the use of cookies. You can request to opt-out your personal information from “sales” or“sharing”/“targeted advertising” relating to the automatic collection of data on the Websites by cookies and similar technologies in the site wide footer or broadcasting the Global Privacy Control (GPC) signal. Note that due to technological limitations, if you visit our Websites from a different computer or device, or clear cookies on your browser that store your preferences, you will need to return to this screen to select your preferences or rebroadcast the GPC signal.
• Right to opt-out of other “sales” or “sharing” / “targeted advertising.” You can request to opt-out your personal information from other “sales” or “sharing”/“targeted advertising” by completing our interactive webform available on Your Privacy Rights, or calling 844-252-0937.
Authentication Process. We reserve the right to confirm your residence to process your requests and may need to confirm your identity to process your requests. This is a security measure to, for example, help ensure we do not disclose information to a person who is not entitled to receive it. The identity verification process may vary depending on how you submit your request. We cannot process your request if you do not provide us with sufficient detail to allow us to understand and respond to it. You will not have to pay a fee to access your personal information (or to exercise any of the other rights). However, we may charge a reasonable fee or decline to comply with your request if your request is clearly unfounded, repetitive, or excessive.
Authorized Agents. Where applicable state privacy law permits, you may designate an authorized agent to submit a request on your behalf using the method described above. If you do so, we may require proof of your identification, the authorized agent’s proof of identification, and any other information that we may request in order to verify the request, including evidence of valid permission for the authorized agent to act on your behalf.
Right to Appeal. If we decline to take action on your request, where applicable law requires, you may appeal such refusal by emailing us within a reasonable time period after we send you our decision.
Additional Notice to California Residents (Shine the Light). If you direct us not to “sell” or “share” your personal information, we will consider it a request pursuant to California’s “Shine the Light” law to stop sharing your personal information covered by that law with third parties for their direct marketing purposes.
Notice to Nevada Residents. NevadaRevised Statutes Chapter 603A allows Nevada residents to opt-out of the “sale”of certain types of personal data. Subject to several exceptions, Nevada law defines “sale” to mean the exchange of certain types of personal data for monetary consideration to another person. If you are a Nevada resident who wishes to exercise your “sale” opt-out rights, you may submit a request to us using the contact information provided at the end of this PrivacyPolicy.
To ask questions or comment about this Privacy Policy and our privacy practices, or to exercise any of your rights under this Privacy Policy, contact us at: privacy@axiomadmin.com or write to us at 8651 Hwy N Suite 201, Lake Saint Louis, MO 63367. You may also call us at 844-252-0937.